Why should I buy a car from you versus anyone else?
Most dealers will tell you that you should choose them because of Price or Service.
Low Price in the car business is an empty promise (yes my prices are low, but I give you so much more than a low price). Vehicles are priced based on supply and are held in check by book values. Generally, you will get a very similar price no matter where you shop. Beware of a dealer promising a price that is “too good to be true” – It most likely is…too good to be true. They will make up the difference in the finance department or they may not give you a fair amount for your trade in.
Service is another poor answer to this question. You should expect service! Providing good service should be a requirement, not a bonus. But sadly, most people who promise good service fail to deliver (yes, I will give you positively outrageous service).
You should buy a car from someone who is able to give you a quick and powerful answer to this question…someone who actually provides something beneficial to you.
When I am asked that question, I share with my customers a few items that I believe separate us from our competition. At Suzuki of Wichita and RideHomeHappy.com:
- Our Salespeople are Non-Commissioned. We give you the facts you need to make an intelligent decision, quickly. We are not afraid to say “I don’t think this car is right for you.”
- Work Directly with a Decision Maker (No Time Wasting and No Monkey Business)!
- America’s #1 Warranty!
- Our prices are hyper-competitive anywhere you look in the country
- We post our discounted prices on every car
- We talk openly and up front about interest rates, discounts, trade value, Carfax, book values, etc. (Finally a car dealer that speaks your language).
- I guarantee that you will have the most fun, stress-free, drama-free car buying experience ever, or I will give you your money back.

0 comments ↓
There are no comments yet...Kick things off by filling out the form below.
Leave a Comment